We see the statistics all the time.
800,000,000+ registered Facebook users.
200,000,000+ tweets sent per day.
2 days worth of video uploaded to YouTube every minute.
And my personal favourite:
All of the content created in the history of the world prior to 2003 is now replicated every 48 hours.
In today’s world every man, woman, child, employee, business or brand that dares to participate, has the access and tools available to become their own media outlet. It’s an exciting time to be an individual with a story to tell, but it’s also a rapidly...