Andrew Lane in
05 3rd, 2007 |
A lot of people who like things like statistics will tell you that a significant chunk of our population – a chunk that even people who don’t like statistics like to call ‘Boomers’ – is getting older. A lot of people will also tell you that these Boomers, in addition to having one of the coolest generational nicknames that I know of, are going to be some of the savviest, wealthiest and most stylish and influential ‘old people’ that the world has ever seen…
.. and I can’t wait to see what marketers cook up to take...